An afffordable Swiss automatic watch by Objest featured in WatchPro

London studio creates one million watches in one customisable automatic

A London design studio has created a collection of automatic watches for which almost every visible element can be customised. Objest, a business founded by product designer Jared Mankelow, specialises in creating objects inspired by London’s design, art, architecture, fashion and culture.

The company already sells a collection of customisable quartz-based watches, but wanted to develop a range of automatics containing Swiss-made movements. The Hach+ automatic is made to order with customers able to customise the dial, the hour, minute and seconds hands, the rotor, hardware (case, crown and buckle), date window and straps.

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